New Visual Chapter
Welcome to the unveiling of CompanyCations' new visual identity, where elegance, modernity, and joy intertwine. This project has been a journey of capturing these essential qualities in a fresh and contemporary way. The following presentation reveals the creative path taken, from the sleek new logotype to the vibrant color palette, all carefully chosen to reflect CompanyCations' commitment to excellence in corporate travel experiences. We're excited to present this evolution and its role in shaping the future of CompanyCations.
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Personalizedwith emotions
In our visual storytelling, we carefully select images that evoke real emotions, capturing the essence of personalized experiences that CompanyCations offers. This choice of imagery is deliberate, aiming to convey the depth of customization and attention to detail that the brand invests in each client's journey. It's a narrative that underscores the joy of travel and the sincerity of the CompanyCations experience, ensuring that each trip is not only a service but a memorable adventure tailored to the individual's desires and aspirations.
Signature Palette
The brand colors chosen for CompanyCations articulate the brand's core attributes. Deep oceanic blues and greens convey a sense of reliability and tranquility, while the warm tan accents provide a touch of comfort and joy. This palette is designed to evoke a sense of calm elegance and modern sophistication, inviting clients to a world where professional travels meet leisure.
Visual Harmony
The balance and harmony of the CompanyCations color palette are essential to its visual identity. It’s a thoughtful assembly of hues that support a brand narrative of innovation, joy, and contemporary elegance. These colors work in unison to create a versatile and cohesive visual story across all brand touchpoints, ensuring a memorable and engaging experience.
The logotype
Primary Logotype
Vertical Logotype
CompanyCations letter „T” Genesis
CompanyCations Motif
Primary Logotype Proportions & Spacing
Vertical Logotype Spacing
Color Palette
Approval Green
Coelia Greenshade
Powder White
Genetic Code
Firmament Blue
Black Pearl
White Smoke
White Alyssum
Spruce Gold
Thai Curry
The logotype
Harmonized Signet Design
Signet Genesis
Primary Logotype
Horizontal Logotype
Primary Logotype Proportions & Spacing
The Signet
Color Palette
Careys Pink
Luminous Light
Black River Falls
Infinity
White Smoke
White Alyssum
Spruce Gold
Thai Curry
Unified Typography System
Headings: Red Hat Display Semi Bold 600
The history behind Lorem Ipsum
Subheadings: Red Hat Display Regular 400
The history behind Lorem Ipsum
Paragraphs: Libre Franklin Light 300
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